Boston Common connects with the affluent and the aspirational socially sophisticated resident and visitor, through a format that’s uniquely fast-paced, modern, edgy, uber-local and highly relevant.
The Royal Belmont has the opportunity to own an online advertising & sponsored content program
on bostoncommon-magazine.com. For the duration of the program, sponsored content & a dedicated email marketing campaign will
promote The Royal Belmont, with an emphasis on content that will resonate with our engaged, online-savvy audience. All content will contain custom call-to-action linking
to the The Royal Belmont website, and will be pushed through Boston Common's extensive social & email marketing channels.
The program will serve to generate awareness around The Royal Belmont among our engaged online audience, while simultaneously driving
traffic to the brand's website and ultimately increasing leads and opportunities.
Boston Common will work in consultation with The Royal Belmont to create and promote engaging online content. The program will consist of the following:
Boston Common will produce custom content relating to The Royal Belmont. Our online editors will work closely with your team to develop topics that are in line
with your marketing goals and objectives. Possible topics ideas could include a combination of (but are not limited to):
"Luxe Amenities That Make The Royal Belmont The Best New Development in Belmont"
"How To Spend The Perfect Day in Belmont"
"Why The Royal Belmont Is Perfect For People Near Downtown Boston"
Boston Common will ensure that the content resonates with your target audience, while still being timely and relevant to our readers. All content will contain
custom CTA encouraging people to visit theroyalbelmont.com.
The Royal Belmont has the opportunity to reach our list of high-quality, opt in subscribers via our email marketing program, with inclusion in both of the following:
- Monthly Boston Common e-newsletters, via promo edit or leaderboard display ad.
- Dedicated e-blasts. Content can be determined after consultation between The Royal Belmont & Boston Common content
editors. Boston Common is able to provide The Royal Belmont with the user data (including email addresses) of all subscribers who click, for The Royal
Belmont to use for their own purposes.
Boston Common will promote The Royal Belmont to our engaged followers via our social media channels. Content can be determined after consultation between The Royal Belmont & Boston Common content editors.
Boston Common will provide The Royal Belmont ROS advertising for the duration of the program (970x90 large leaderboard, 300x250 medium rectangle, 300x600 half page, and 728x90 interstitial with 468x60 and 320x50 mobile versions).
Tier 1 - $5,000 Net Investment
- 2 pieces of sponsored content (each running for 2 weeks and receiving prime placement in the
bostoncommon-magazine.com homepage rotator)
- 1 dedicated e-blast, to be activated at any point during
program duration, with option for user-data share
- 1 spot in Boston Common monthly e-newsletter (choice of leaderboard or promotional edit placement)
- 4 sponsored social media posts
- 4 weeks ROS advertising (970x90 large leaderboard, 300x250 medium rectangle,
300x600 half page, and 728x90 interstitial with 468x60 and 320x50 mobile versions)
Tier 2 - $3,000 Net Investment
- 1 piece of sponsored content (running for 2 weeks and receiving prime placement
in the bostoncommon-magazine.com homepage rotator)
- 1 dedicated e-blast, to be activated at any point during program duration, with option for user-data share
- 1 spot in Boston Common monthly e-newsletter (choice of leaderboard or promotional edit placement)
- 4 sponsored social media posts
Through our strategic distribution model and significant investment in verified data from Nielsen Claritas, GreenGale Publishing is the only regional, lifestyle publishing company that is guaranteed to reach the sophisticated and affluent audience in each of our cities.
• Annual Household Income of $250,000 or More
• Income-Producing Assets of $750,000 or More
• Our sites receive over 30,000 unique visitors a month, and generate over 65,000 pageviews.
• We maintain a strong social presence across the US, with 20,000+ Twitter followers, 8,000+
Facebook likes, and 15,800+ Instagram followers.
• We also have a strong email marketing platform, with 6,000+ high quality, opt-in email addresses.
• Our sites use a custom PHP backend, which allows us greater flexibility with custom content than our competitiors. Sites are fully scalable, and optimized for desktop, tablet, and mobile.
For further information, please contact:
Glen Kelley
[email protected]
617-266-3390