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SENTIENT JET + GREENGALE PUBLISHING 
online content proposal

Sentient Jet has the opportunity to own an online advertising & sponsored content program across GreenGale Publishing websites. For two months, content on a custom-built landing page will showcase the advantages of Sentient Jet, with a focus on the Sentient Jet Card Program, and driving new business to the Sentient Jet website. 

The program will serve to generate buzz and awareness for Sentient Jet among our engaged online audience, while simultaneously driving traffic to the brand's website and ultimately increasing leads.

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PARTNERSHIP STRATEGY

Program Overview

GreenGale will work with Sentient Jet to create an engaging online campaign, centered around a custom landing page (right, full length of page) on bostoncommon-magazine.com, running for two months. GreenGale will build sub-sections on this page that cover key attributes that Sentient Jet wishes to highlight, such as the Jet Card Program. These sub-sections will then be further promoted on bostoncommon-magazine.com, with prime placement in the homepage rotator (see below). The landing page will be image and video rich, and fully scalable for mobile and tablet.

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EXAMPLE OF HOMEPAGE PLACEMENT, WHICH WILL REDIRECT TO A SUB-SECTION ON CUSTOM LANDING PAGE. 

Sentient Jet's digital campaign will expand its reach through feedermarkets including Aspen, the Hamptons, New York, Miami, and Los Angeles. The subsections on the landing page utilized on bostoncommon-magazine.com will be reworded with new headlines to cater to the respective feeder market. (ie aspenpeak-magazine.com.com homepage rotator story to read "The Easiest Way To Fly Private In And Out Of Aspen".) 

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EXAMPLES OF A SUB-SECTION OF THE LANDING BEING USED IN THE HOMEPAGE ROTATOR ON ASPEN PEAK & HAMPTONS MAGAZINE

All content in all markets will be supplemented with e-newsletter placement & dedicated e-blasts to our high quality, opt-in subscriber lists across all markets. Package also includes ROS display ad advertising, and social media promotion.

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FROM LEFT: DEDICATED BLAST, E-NEWSLETTER PLACEMENT, SOCIAL MEDIA PLACEMENTS

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MARKETS & DELIVERABLES BREAKDOWN

 Boston Common (bostoncommon-magazine.com) 
(1) custom landing page 
(1) week placement in homepage rotator for all 4 sub-sections on custom landing page
 
(1) dedicated e-blast
(2) promotion edit placement in monthly e-newsletter
 
(1) month ROS advertising at 33% share of voice 
(2) sponsored Instagram posts 
 (2) sponsored Facebook posts 
(2) sponsored Twitter posts

Aspen Peak (aspenpeak-magazine.com)  
(1) week placement in homepage rotator for all 4 sub-sections (linking to custom landing page on bostoncommon-magazine.com) 
(1) dedicated e-blast 
(2) promotion edit placement in monthly e-newsletter 
(1) month ROS advertising at 33% share of voice
 
(2) sponsored Instagram posts  
 (2) sponsored Facebook posts 

Hamptons (hamptons-magazine.com)   
(1) week placement in homepage rotator for all 4 sub-sections (linking to custom landing page on bostoncommon-magazine.com)  
(1) dedicated e-blast  
(2) promotion edit placement in monthly e-newsletter 
(1) month ROS advertising at 33% share of voice
  
(2) sponsored Instagram posts   
 (2) sponsored Facebook posts 

New York (gotham-magazine.com)   
(1) week placement in homepage rotator for all 4 sub-sections (linking to custom landing page on bostoncommon-magazine.com)  
(1) dedicated e-blast  
(2) promotion edit placement in monthly e-newsletter 
(1) month ROS advertising at 33% share of voice
  
(2) sponsored Instagram posts   
 (2) sponsored Facebook posts 

Miami (oceandrive.com)   
(1) week placement in homepage rotator for all 4 sub-sections (linking to custom landing page on bostoncommon-magazine.com)  
(1) dedicated e-blast  
(2) promotion edit placement in monthly e-newsletter 
(1) month ROS advertising at 33% share of voice
  
(2) sponsored Instagram posts   
 (2) sponsored Facebook posts 

Los Angeles (la-confidential-magazine.com)   
(1) week placement in homepage rotator for all 4 sub-sections (linking to custom landing page on bostoncommon-magazine.com)  
(1) dedicated e-blast  
(2) promotion edit placement in monthly e-newsletter 
(1) month ROS advertising at 33% share of voice
  
(2) sponsored Instagram posts   
 (2) sponsored Facebook posts 

Digital Package Commitment: $30,000

Through our strategic distribution model and significant investment in verified data from Nielsen Claritas, GreenGale Publishing is the only regional, lifestyle publishing company that is guaranteed to reach the sophisticated and affluent audience in each of our cities.

• Annual Household Income of $250,000 or More

• Income-Producing Assets of $750,000 or More

Stats

• Our sites receive over 300,000 unique visitors a month, and generate over 500,000 pageviews

• We maintain a strong social presence across the US, with 110,000+ Twitter followers,  140,000+ Facebook likes, and 120,000+ Instagram followers.   

• We also have a strong email marketing platform, with 65,000+ opt-in email addresses.

Architecture

• Our sites use a custom PHP backend, which allows us greater flexibility with custom content than our competitiors. Sites are fully scalable, and optimized for desktop, tablet, and mobile. 

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THE Greengale VISITOR

 

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VIDEO - ABOUT Greengale Publishing

For further information, please contact:   

Shannon Pastuszak   

shannon.pastuszak@greengale.com  
617.456.1541